http://www.bellepr.co.nz/blog/ The latest Blog feeds from www.bellepr.co.nz en-us Mon, 03 Aug 2026 21:44:26 +1200 Rocketspark http://www.bellepr.co.nz/blog/post/167927/whats-the-difference-between-an-issue-and-crisis/ Very few organisations wake up expecting to have a crisis.Most start with a problem that appears manageable.A customer complaintA service failureA negative reviewA software outageA health and safety incidentThe challenge is that crises rarely arrive in a form we've specifically planned for.Business continuity plans are important. Crisis plans are essential. But no organisation can create a playbook for every scenario it may face.What organisations can do is develop the capability to respond when... Mon, 03 Aug 2026 00:00:00 +1200 http://www.bellepr.co.nz/blog/#post167927 http://www.bellepr.co.nz/blog/post/167925/how-do-you-communicate-a-difficult-decision-without-damaging-trust/ People don't need to agree with every decision. They do need to understand it.One of the biggest mistakes organisations make is assuming trust depends on agreement. It doesn't.Most people understand that leaders are required to make difficult decisions. Budgets are limited. Priorities compete. Circumstances change. Trade-offs exist in every organisation, whether it's a council, business, school, charity or community group.What people struggle with is uncertainty.When decisions appear to come out... Fri, 24 Jul 2026 22:19:31 +1200 http://www.bellepr.co.nz/blog/#post167925 http://www.bellepr.co.nz/blog/post/167301/beyond-media-clippings-what-national-award-winning-communications-measurement-looks-like/ We're still on cloud nine at Belle PR following our recent success at the 2026 PRINZ Awards.Taking home the iSentia Excellence in Research, Measurement and Evaluation Award was a genuine honour. In a profession often associated with creativity, storytelling and media coverage, it was especially rewarding to have our work recognised for something equally important: proving impact.The award celebrates excellence in research, measurement and evaluation. They're three words that don't alwa... Wed, 08 Jul 2026 21:25:31 +1200 http://www.bellepr.co.nz/blog/#post167301 http://www.bellepr.co.nz/blog/post/167300/purpose-before-activity/ June was one of those months.Events. Social media campaigns. Award entries (and wins!). Media stories. Visual storytelling. Website updates. Conference presentations. Stakeholder communications. Strategic planning sessions. Content creation. It covered the lot.The days were very full, the weeks moved quickly, and more than once we found ourselves thinking, "That was a busy day."It's a thought lots of us have at the end of the day, and there's a second question that sometimes follows... "What did... Wed, 08 Jul 2026 20:21:52 +1200 http://www.bellepr.co.nz/blog/#post167300 http://www.bellepr.co.nz/blog/post/166110/belle-pr-strikes-gold-at-prinz-awards/ Belle PR has taken home two honours at this year’s Public Relations Institute of New Zealand (PRINZ) Awards, with its creative “Tech or Treat” campaign for Urban Miners, recognised for standout strategic thinking and public engagement on a budget.The campaign, designed to raise awareness about electronic waste and the hidden value of discarded technology, cut through with a fresh, highly relatable approach to one of the country’s growing environmental challenges.The recognition reflects ... Mon, 08 Jun 2026 17:06:05 +1200 http://www.bellepr.co.nz/blog/#post166110 http://www.bellepr.co.nz/blog/post/165934/belle-pr-celebrates-third-year-editing-love-cambridge/ Belle PR is proud to celebrate with the Cambridge Business Chamber the release of the latest edition of Love Cambridge, marking the third consecutive year that our consultancy has led the publication's editorial direction.Love Cambridge continues to showcase the people, businesses and stories that shape the district, highlighting the innovation, resilience and community spirit that define Cambridge and the wider Waipā area.Charlotte FitzPatrick, Director of Belle PR, said the project ... Fri, 05 Jun 2026 14:13:15 +1200 http://www.bellepr.co.nz/blog/#post165934 http://www.bellepr.co.nz/blog/post/162527/in-uncertain-times-confidence-comes-from-preparedness/ Over the past week, almost every conversation we’ve had with clients has come back to the same place.Not panic. Not predictions. But watchfulness.One by one, we're asking whether their boards and leadership teams are paying close attention to what’s happening globally around fuel supply and what it could mean for their business. They’re not rushing to act, but they are sensing change. Some are checking assumptions. Some are already discussing their preparedness.What’s been interesting is... Wed, 25 Mar 2026 19:22:34 +1300 http://www.bellepr.co.nz/blog/#post162527 http://www.bellepr.co.nz/blog/post/161907/turning-your-team-into-brand-advocates/ Late last year, we shared a blog post about a well-branded company vehicle driving dangerously. That experience highlighted how staff behaviour, whether on the road, online, directly impacts your organisation's reputation. In "Branding on the road and how your staff drive your reputation - literally", we explored how a single negative interaction can undo months of careful brand building. On the other side of th... Thu, 12 Mar 2026 15:33:08 +1300 http://www.bellepr.co.nz/blog/#post161907 http://www.bellepr.co.nz/blog/post/161451/silence-or-statement-when-to-speak-up-and-when-to-hold-back/ In the ‘always‑on’ world we’re living in, silence is often interpreted as weakness. But in reputation management, the opposite can also be true. Knowing when it’s best to stay quiet, and when to front up, is one of the most important judgment calls a leader can make.Over the years, we’ve seen this tension unfold many times when something bad or unexpected occurs. Organisations feel pressured to respond immediately, comment on everything, and reassure everyone. However, those organisa... Thu, 05 Mar 2026 21:38:17 +1300 http://www.bellepr.co.nz/blog/#post161451 http://www.bellepr.co.nz/blog/post/159415/what-new-zealands-2026-privacy-law-changes-mean-for-communications-marketing-and-pr/ Understanding the new privacy landscape: what you need to know before 1 May 2026New Zealand’s privacy environment is about to undergo its most significant update since the Privacy Act 2020 came into force. With the passing of the Privacy Amendment Act 2025, a new requirement, Information Privacy Principle 3A (IPP3A), comes into effect on 1 May 2026. This change will reshape how organisations collect and use personal information, including across communications, marketing, PR, an... Thu, 29 Jan 2026 10:01:20 +1300 http://www.bellepr.co.nz/blog/#post159415